Go to A&E

the problem

Following the outbreak of Covid 19, there was a marked drop in the number of hospital admissions to A&E due to fears of contracting the illness.

our role

Story Strategy
Brand Development
Communication Strategy
Marketing

KEY INSIGHTS AND APPROACH

This film emphasizes that despite the Covid-19 lockdown, medical emergencies still occur, and it’s crucial to visit A&E when necessary.

It outlines key reasons to go and stresses, “GO TO A&E!” if experiencing any of these situations. Children will narrate the script to create a stronger emotional connection with parents, ensuring the message resonates more effectively.

EXECUTION

This film emphasizes that despite the Covid-19 lockdown, medical emergencies still occur, and it’s crucial to visit A&E when necessary.

It outlines key reasons to go and stresses, “GO TO A&E!” if experiencing any of these situations. Children will narrate the script to create a stronger emotional connection with parents, ensuring the message resonates more effectively.